Social Content Creator

Remote (United States)

Job Details

Employment Type: Full-Time, Exempt

Department: Marketing

Reports To: Marketing Manager

Compensation: $55,000–$70,000 per year. Compensation is based on experience and portfolio strength.

About the Role

This opportunity is for a hands-on Content Creator who can manage the full social content production process from start to finish, including concept development, storyboarding, filming, editing, and publishing. The role also requires being comfortable appearing on camera as one of the public-facing personalities representing the brand.

The Content Creator will independently develop ideas, produce content, edit creative assets, and publish across social platforms. This position is well suited to someone who does not rely on a large production team to move ideas forward and who can take ownership of creative execution from initial concept through final delivery.

The role requires a proactive, creative, and collaborative approach, along with the ability to turn ideas into engaging, high-performing content while helping strengthen and evolve a growing social media presence.

What You’ll Own

Key Responsibilities:

• Create engaging short-form and long-form social content for TikTok, Instagram Reels, YouTube Shorts, Facebook, and X/Twitter.
• Appear on camera regularly in social videos, livestreams, branded content, and other digital creative.
• Independently manage the production process, including concept development, storyboarding, shooting, editing, packaging, and publishing social-first content with fast turnaround times.
• Produce polished, performance-focused video edits using platform-native styles, trending formats, motion graphics, animated captions, transitions, sound design, and pacing optimized for engagement.
• Design engaging social graphics, thumbnails, text overlays, meme-based content, and promotional assets for social distribution.
• Use AI creative tools to generate images, concepts, visual assets, thumbnails, and content variations that strengthen social storytelling and improve production efficiency.
• Use AI-assisted workflows for ideation, scripting, image generation, content repurposing, and creative experimentation.
• Monitor social media trends, memes, creators, and emerging platform behaviors to proactively identify potential viral content opportunities.
• Develop content concepts that connect with trending conversations while remaining consistent with established brand voice and positioning.
• Help develop monthly social content calendars and campaign concepts for both brand and executive social channels.
• Create weekly trend and competitive analysis reports to support content strategy and creative direction.
• Collaborate across marketing, creative, leadership, and other relevant teams to execute campaigns and broader brand initiatives.
• Stay current on changes to social platform algorithms, emerging editing trends, AI creative tools, and creator best practices.

How You Think About Content

• You understand what the brand stands for and believe in its positioning.
• You naturally think in hooks and understand how to capture attention quickly.
• You follow and understand internet and social culture in real time.
• You are comfortable appearing on camera as part of the content you create.
• You regularly incorporate AI tools into your creative workflow.
• You are motivated to grow professionally and expand your creative capabilities.

Qualifications

Required:

• At least 1 year of experience creating social-first content for brands, creators, or media platforms.
• A strong portfolio demonstrating short-form video editing, social graphics, and content creation across TikTok, Instagram, and YouTube.
• Advanced proficiency with video editing software such as CapCut, Adobe Premiere Pro, Final Cut Pro, or comparable platforms.
• Strong graphic design and social asset creation skills using Canva, Photoshop, Figma, or similar tools.
• Experience creating motion graphics, animated captions, text treatments, and other platform-native video enhancements.
• Hands-on experience with AI creative tools such as Midjourney, ChatGPT, DALL-E, Runway, Adobe Firefly, or comparable AI image and video generation platforms.
• Strong understanding of internet culture, meme formats, creator ecosystems, and the mechanics behind viral storytelling.
• Ability to independently concept, storyboard, shoot, edit, and publish content.
• Strong creative instincts combined with an understanding of performance-driven content strategy.
• Excellent organizational, communication, and collaboration skills.
• Ability to perform effectively in a fast-paced, trend-driven environment with rapid content turnaround expectations.
• Ability to travel as required for team meetings, content shoots, company events, and project needs.
• Comfort with occasional required evening or weekend support during launches, events, or major campaigns.

Preferred Qualifications

• Experience growing brand social media accounts with measurable improvements in engagement or audience size.
• Experience with photography, lighting, and mobile-first content production.
• Familiarity with social media analytics tools and performance reporting.
• Experience creating content for lifestyle, entertainment, dating, or creator-driven brands.
• Bachelor’s degree in Marketing, Communications, Media, Design, or a related field, or equivalent professional experience.

Why This Role Matters

Social content moves quickly, and successful brands need to produce relevant, creative, platform-native content consistently. This role owns the complete content pipeline, from storytelling and creative concepts to filming, editing, and publishing, while maintaining the volume and quality expected across modern social platforms.

The ideal candidate enjoys transforming ideas into compelling content, works effectively in a fast-moving creative environment, and can combine creative thinking with confident execution. Content may include Reels, TikToks, creator-style content, trend-driven videos, branded social campaigns, and other platform-native formats.