MARKETING SPECIALIST

Commander, Navy Installations - Department of the Navy

In order to qualify for this position, resumes must include information which demonstrates experience and knowledge, skills, and ability (KSAs) as they relate to this position. Applicants are encouraged to be clear and specific when describing their experience level and KSAs. If you are relying on your education to meet qualification requirements: Education must be accredited by an accrediting institution recognized by the U.S. Department of Education in order for it to be credited towards qualifications. Therefore, provide only the attendance and/or degrees from schools accredited by accrediting institutions recognized by the U.S. Department of Education (http://www.ed.gov/admins/finaid/accred/). Applicants qualifying based on education, time in grade, credentials, certification, training and/or module completion MUST provide proof of education (i.e. official transcripts/high school diploma), personnel action or SFS0, credentials, statement of service, certification, training and/or module completion at the time of resume submission. Failure to provide all of the required information as stated in this vacancy announcement may result in an ineligible rating or may affect the overall rating. Knowledge of marketing and promotional principles, procedures, methods, and techniques to develop new or revise existing marketing plans, campaigns, or strategies; to provide effective advertising and dissemination of information; to meet desired goals and promote patronage. Knowledge of writing, creating, and publishing digital content to web and social media sites. Knowledge of grammar, spelling, and standard/media style guide requirements. Skill in planning and implementing marketing strategies, methods, and campaigns to increase awareness and patronage of WFR programs and services. Skill in project management related analytics associated with web and social media sites. Skill in the use of desktop publishing, content management systems, graphic design, digital photography, video software programs, and other software programs, in order to be able to prepare or coordinate the production of marketing products, including print and audiovisual products, social media tools and websites, and other promotional products such as advertisements and exhibits. Skill in the use of Microsoft Office Programs (e.g., Word, Excel, Access, Power Point, Outlook) and database management systems to accurately capture and analyze data. Skill in developing, conducting, and analyzing market research information. Ability to work independently and in a team environment under pressure to meet project deadlines and specific tasks. Ability to conceptualize and recommend advertising methods from written and verbal instructions. Ability to gather and effectively organize information. Ability to develop and effectively deliver oral presentations or briefings. Ability to communicate effectively in English, both orally and in writing, and possess strong interpersonal communication skills. Work is primarily sedentary in nature. It may involve some walking, standing, bending, or carrying light items. Subject to satisfactory completion of background investigation to include National Agency Check with Inquiries (NACI). Incumbent may be required to obtain and maintain a secret security clearance. Must possess a valid state driver’s license. Travel to other facilities required within the normal scope of duties. Occasional travel of less than 20% may be required. Must be able to work varied work schedules to include evenings, weekends, and holidays. This position is ad.hoc/situational telework eligible
This position is located at the Regional Marketing Office, Warfighter & Family Readiness (WFR), Joint Region Marianas (JRM), Guam. The mission of JRM WFR is to provide the highest quality programs and services to the military community through self-sustainment across all quality of life programs.

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